Our
company

At Heartland, we invest with heart and a steadfast belief in people, forging lasting partnerships founded on trust and mutual respect.
Anders Holch Povlsen
Founder and chair — Heartland

Who we are

Heartland is a family-owned investment company. We focus on building lasting value across generations. Our ownership enables patience and long-term thinking. We believe strong businesses are built on strong values. Trust and partnership are at the core of who we are.

Our purpose

We invest with heart and belief in people. Our purpose is to support meaningful, responsible growth. We back companies with ambition and integrity. Value creation goes hand in hand with positive impact. Long-term progress guides every decision we make.

Our portfolio

Our roots are in the fashion industry. Today, our portfolio spans multiple sectors. We value diversity in business models and ideas. Strong fundamentals matter more than rigid categories. Shared values define our partnerships.

Our approach

We take a long-term, hands-on approach to investing. Close collaboration strengthens our portfolio companies. We prioritise trust over short-term performance. Commitment and integrity guide our partnerships. Sustainable growth is always the goal.

Our responsibility

We take responsibility beyond financial results. Sustainability is integrated into our investment approach. Ethical business practices are non-negotiable. We consider our impact on people and the planet. Responsibility today ensures value for the future.

Annual report
A year shaped by long‑term thinking and responsible ownership. Highlighting financial performance across a diverse portfolio.With continued focus on sustainability and positive impact.Investing with heart — for lasting value.
Download the report
Country-by-country report
Transparency is part of responsible ownership. Our public country-by-country report provides insight into our global activities and tax contributions.
Download the report